Burt's Bees Media Plan

The Burt's Bees Media Plan Book was done as a group project for a Media Planning class at LSU. As a group we were considered to be a hypothetical Ad agency called The Hive that was in charge of executing Burt's Bees Media Plan for the end of the semester. Every group member participated with research and concept development. As the only Graphic Designer in the group, I was in charge of creating the final physical composition making our project look like the ultimate Media Plan for Burt's Bees to increase success in every aspect.