IKEA Media Plan

September 26, 2017 | Penulis: KaraAndersen | Kategori: Do It Yourself, Advertising, Target Audience, Interior Design, Bedroom
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Description: The IKEA Media Plan for my advertising class which details the history of the company, products and service...

Deskripsi

The IKEA Media Plan for my advertising class which details the history of the company, products and services offered, psychographic and demographic characteristics of IKEA's target audience, as well as the reasoning behind the purchases of 25 different media vehicles.
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