Rural Marketing- Haat Report (Balianta Haat- Bhbaneswar)

This report is the part of our Rural Marketing Subject. As a part of field assignment we went to A local Haat- Balianta Haat at the outskirts of Bhubaneswar to understand the distribution channels, Sales dynamics, Pricing strategy, Bargaining power of sellers and customers. This is a detailed report of that Haat visit.